Like industrial design, the discipline would start from the needs and desires of the people who use a product or service, and strive to create designs that would give aesthetic pleasure as well as lasting satisfaction and enjoyment.
I gave my first conference presentation on the subject in 1984, and at that time I described it as “Soft-face”, thinking of a combination between software and user-interface design […] we went on thinking of possible names until I eventually settled on “interaction design” with the help of Bill Verplank.